STEPS TO MARKETING SUCCESS THROUGH THE AASP

Generate referrals and enhance your recognition with the following marketing strategies


MARKETING OPTIONS AVAILABLE FOR AASP MEMBERS
(Included in the $250 Membership Fee)

1. Become an active member of the AASP
2. As an AASP member you are automatically listed in the online National Directory of Spine Physicians (high visibility to the public through search engines)
3. As an AASP member you are provided a full page Physician Profile on the National Directory of Spine Physicians

Your Physician Profile Page includes:

  • Physician Photo (optional)
  • Clinic Name/Practice Name
  • Practice Emphasis
  • Office Address
  • Office Phone Number
  • Email
  • Website
  • AASP Active Member status
  • Other Certifications

  • 4. If you have provided us with your website address, it will be automatically linked to your full page Physician Profile on the directory. (Professional websites can be obtained through the AASP)
    5. Display your personalized AASP membership certificate in your office
    6. Obtain and display AASP brochures in your office
    7. Submit your personalized membership press release to local media
    8. Submit an AASP press release to local media every 3 months using the build a press release function.
    9. Print out personalized ACADEMY NEWS for office
    10. Use the Inform a Colleague option on the AASP website to stimulate referrals from healthcare professionals.
    11. Use AASP screen savers on computers in your office
    12. Add your practice website to any advertising including telephone book ads.

     




    ADDITIONAL MARKETING OPPORTUNITIES FOR AASP MEMBERS
    (additional fee)
    1. Expand your professional curriculum vitae with continuing education obtained through AASP
    2. Intra-office acknowledgment of continuing education achieved
    3. Have a professional website developed through the AASP at a substantial cost savings. The website includes seamless database integration with AASP database of information.
    4. Place the multimedia Patient Information Center (P.I.C.) on practice website
    5. Obtain Diplomate status with the American Academy of Spine Physicians (DAASP)

  • Display the Diplomate certificate in the office
  • Diplomate designation and special placement on the online National Directory of Spine Physicians
  • Submit Diplomate status press release to local media

  • 6 Obtain Fellow status with the American College of Spine Physicians (FACSP)

  • Display the Fellow certificate in your office
  • Fellow designation and special placement on the online National Directory of Spine Physicians
  • Submit Fellow status press release to local media

  • 7. Use AASP promotional clothing and other items available through the AASP store
    8. Professional custom matting, framing and display of certificates obtained through the AASP (Member, Diplomate, Fellow)





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